[This review was submitted after receiving an incentive.] Always thought that yearly upgrades for a toothbrush was a bit of a gimmick, however this upgrade is well worth it. I was using a Philips Sonicare toothbrush as I always found the OralB ones to be a little loud- especially when my partner was sleeping etc. This toothbrush is even quieter than my Philips, and I'd argue it gives a better clean as well. Really impressed by this one and would recommend for sure.

[This review was submitted after receiving an incentive.] Having been lucky enough to be gifted this by savvy circle to try I have to say I am totally delighted with it land all its features. I had intended to wait a week before posting a review to allow me to try all of the programmes and become familiar with the brushy However, I started to notice an improvement in my teeth almost immediately.

[This review was submitted after receiving an incentive.] I have only used this few times so far and the toothbrush itself is great and the app is great for learning how you brush your teeth and improvement you can make to get better clean. My only fault is the travel case. It really is hard to open and close. I

[This review was submitted after receiving an incentive.] WHAT A SEXY TOOTHBRUSH! Now I know brushing your teeth isn't that exciting, but i definitely enjoy it more when my toothbrush has different settings I can use. (I personally leave it on the whitening setting) and I'm sure after a week my teeth look whiter. The toothbrush also has different colour lighting features that you can change, a battery that lasts over a week and an App that links to your toothbrush to help you keep track of everything. I know this toothbrush isn't the cheapest but it definitely feels way more luxurious than my previous electric toothbrushes. I also have to stay away a lot and this brush has a lovely travel case and I like that I can charge it still in the travel case as well as on the magnetic mount. All in all, it's a beautiful toothbrush. They have more than achieved the fundamentals that you'd be expecting with a premium toothbrush as well as some lovely added extras that makes the whole experience 10/10.

[This review was submitted after receiving an incentive.] Is very sleek, fashionable black in colour and does a great job on your teeth!

[This review was submitted after receiving an incentive.] What a step up from my basic Oral B toothbrush to this all singing and dancing Oral B io10 limited edition. Getting used to all the wonderful settings. Intense mode feels like I've been to hygienist, tongue and gum mode feels good and the sensitive mode is very effective on a delicate tooth. Looking forward to seeing if whiten mode is effective. Next step is for me to download the app and link up with my toothbrush to track usage. Can't see me going back to my old toothbrush after using this one.

[This review was submitted after receiving an incentive.] I loved the look of the toothbrush when I opened the box. It was aesthetically pleasing. Easy to charge and get going. The toothbrush feels smooth and instinctively moves on my teeth smoothly. I have it on a sensitive setting and using the 2 min timer I feel that my teeth are ultra clean after brushing. It's great that there are many different settings so you can find a setting that suits you and/or change it depending on how clean your teeth feel. I would never go back to a manual toothbrush. I feel as though my teeth are cleaner and whiter just after using for 5 days. I would recommend an electric toothbrush to everyone and the Oral B iO10 is a great one to use.

[This review was submitted after receiving an incentive.] I've been using the Oral-B iO 10 Limited Edition for a while now, and I can honestly say it's a game changer for oral care. The battery life is excellent! I don't have to worry about charging it constantly, which makes it super convenient for daily use and especially for travel. The portable travel case is also rechargeable so incredibly useful and makes it so easy to keep the toothbrush powered up wherever I go. What really stands out, though, is the personal live assistant. It actually coaches you through your brushing, making sure every area gets the attention it needs. I've noticed my gum health and overall mouth cleanliness improve significantly since using it. It's like having a dentist approved guide every time I brush. The magnetic dock is another great touch. It securely holds the toothbrush while also displaying the time, which is a small but surprisingly handy feature in my bathroom routine. Overall, the Oral-B iO 10 Limited Edition feels like the perfect blend of smart technology and practical design. It doesn't just make brushing easier, it makes it more effective.

[This review was submitted after receiving an incentive.] I have now used this toothbrush a few times and I am loving it so far . It's packed with fun features and even has an app to help through instructions. There are 7 different brush modes and has a pressure sensor which shows through a light colour if you pressing hard enough. The charger is magnetic and charges very fast and tells you what percentage charge is in it when both charging and using it . It also come with a handy travel case and a brush head.... I honestly feel like I have had a thorough dentist clean after using it ... It really is the rolls Royce of electric toothbrushes.

[This review was submitted after receiving an incentive.] This is an amazing tooth brush with all the different features I'm still getting to know some of them it really cleans your teeth and seems to know what they need to be come healthier. With all different settings and can set it perfect fur your teeth quick charge just fabulous