Boxing Day Deals🎄🎁: Free Gifts with the purchase of iO Electric Toothbrushes!
Boxing Day Deals🎄🎁: Free Gifts with the purchase of iO Electric Toothbrushes!

All customer reviews


Customer Reviews

4.6 stars out of a maximum of 5
47 reviews
51 stars out of a maximum of 1
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41 stars out of a maximum of 1
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31 stars out of a maximum of 1
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21 stars out of a maximum of 1
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11 stars out of a maximum of 1
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Top Customer Reviews

Where reviews refer to foods or cosmetic products, results may vary from person to person. Customer reviews are and do not represent the views of The Hut Group.

Cheap fake heads . Counterfeit product

1 stars out of a maximum of 5

I have reviewed this product previously and my reviewed is not showing. I believe its not showing because its a negative review. I received fake cheap copies. They last a week. Having to stretch them out to 2 weeks. After that the heads look like a hamster has chewed them. I first bought this pack over a year ago for the boyfriend. He still has some left and I have had to use a few of his, because the pack that I bought this year are fake. When you compare the genuine brushes with these fake ones they are selling now., you can see quite a difference. The bristles are splayed in the packet. The blue colour on the bristles is much lighter. The fit is not as smooth and have something rattling inside the neck. The material of the bristles is different, feels more like a fabric, whereas the genuine ones feel hard synthetic. These fake ones don't give a good clean. The genuine ones give a proper clean. The fake ones start damaging after the first 2 uses. You can see the blue going and the bristles splaying after the first use. When I purchase these again, I will keep returning them until I get a pack that isn't counterfeit. Its too late for me to return the fake ones. Have chucked most of them. This also includes the free pack of 2 I received with my toothbrush, which are also fake.

2025-12-28by Sam**Verified Purchase**

Great Product!

5 stars out of a maximum of 5

[This review was submitted after receiving an incentive.] This is the best brush head, it feels really gentle on your teeth and it isn't harsh. Your teeth feel really clean after every brush. I definitely recommend them.

2025-10-14by Emma

I love my iO!

5 stars out of a maximum of 5

[This review was submitted after receiving an incentive.] I only swapped to an electric toothbrush earlier this year and I wish I'd done it years ago. These toothbrush heads really live up to their name as they give the ultimate clean every time. It feels like I've been for a professional clean at the dentist after every use. Easy to swap over so there's no excuse to be using a worn out head and the colour fades through use, letting you know when its time. Highly recommend!

2025-10-12by Kirsty

Ultimate clean 369 degree advanced Deep cleaning h

3 stars out of a maximum of 5

[This review was submitted after receiving an incentive.] I have found the heads to be fantastic at cleaning my teeth. I have used them for over 2 minutes on each cleaning since the start of trial to put them through a rigorous test. I normally change the toothbrush head about every 2-3 months as recommended by Oral B. I have found the supplied and tested head to be great at cleaning but the longevity of the product is not up to normal standard and will not last the normal 2-3 months . Find enclosed photo of toothbrush head at start of trial and just over 3 weeks into the trial I will have to change the head. See enclosed photo at present.

2025-10-12by David

Exceptionally Clean and Gentle!

4 stars out of a maximum of 5

[This review was submitted after receiving an incentive.] The Oral-B iO Ultimate Clean brush heads deliver an outstanding clean every time. The bristles are perfectly angled to reach between teeth and along the gumline, leaving my mouth feeling incredibly fresh and polished. After each use, my teeth feel as smooth as if I've just had a professional cleaning. I love how these brush heads manage to remove plaque so effectively while still being gentle on my gums. There's no irritation or roughness -- just a really thorough, comfortable clean. They click easily onto the iO handle and feel sturdy and well made. Overall, the Ultimate Clean brush heads make a noticeable difference in both the look and feel of my teeth. They've become an essential part of my daily routine, and I wouldn't use anything else!

2025-10-11by Pam

Impressed

4 stars out of a maximum of 5

[This review was submitted after receiving an incentive.] As a family, we have always used Oral-B products. At first, I was skeptical about these brush heads because they felt overly soft, so I didn't expect much. However, after both my children and I used them, I can actually see a difference in our teeth. They are also gentler on our gums. After using these brush heads, our mouths feel clean, although I still prefer my old brush head; my children, on the other hand, prefer these new ones.hildren, on the other hand, prefer these new ones.

2025-10-10by Lorraine

Just what I needed!

5 stars out of a maximum of 5

[This review was submitted after receiving an incentive.] I have been using the Ultimage Clean brush heads with my iO5 tooth brush, and can say I'm quite impressed with them. Having an oddly angled wisdom tooth, brushing can sometimes be difficult. Due to the dual length bristles on these brush heads, I've felt like my tooth brushing has been more effective and my teeth have felt cleaner. I'm yet to change the brush head, but the bristle colour changing feature will be really handy to know when it's time to change heads. I'll definitely purchase again in future.

2025-10-10by Anna

Perfect clean

5 stars out of a maximum of 5

[This review was submitted after receiving an incentive.] Based on my experience, I would recommend the Oral-B iO Ultimate Clean heads to someone who is looking for a premium, polishing clean and doesn't have sensitivity issues.

2025-10-10by Olga

Great

4 stars out of a maximum of 5

[This review was submitted after receiving an incentive.] I have been using Oral B products for years which I have always been impressed by. These new heads are great at cleaning your teeth and for getting right to the back where it can be hard to clean. Would highly recommend to anyone looking at switching from a manual toothbrush to electric.

2025-10-09by Charlene

So incredibly clean!

5 stars out of a maximum of 5

[This review was submitted after receiving an incentive.] These brush heads are incredible, my teeth feel squeaky clean every time! I can't stop running my tongue over them!

2025-10-09by Tina
Oral-B iO Series Ultimate Clean, Original Brush Heads, CrissCross Bristles, 10

Oral-B iO Series Ultimate Clean, Original Brush Heads, CrissCross Bristles, 10

£110.00

In stock