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6 instalments of £37.50 with splitit Learn more
Oral-B is the #1 brand used and recommended by dentists worldwide*. Thanks to Oral-B, keeping your mouth healthy has never been easier. You'll feel the difference
Oral-B has gone above & beyond to create a brushing experience that's in a class of its own.
Beyond purely an advance in technology to incorporate world-class engineering - enabling the most thorough, gentle and quiet clean of your life. Beyond design to craft a genuine object of desire - creating a sleek look reserved for the most sought after technology.
Sure, when you go from a manual brush to power - it upgrades your clean. But when you go from electric brushing to iO it goes beyond the ordinary to become a truly extraordinary experience that you will see, hear and feel differently.
- Oral-B's BEST EVER CLEAN with REVOLUTIONARY MAGNETIC iO TECHNOLOGY for a professional clean feeling & gentle brushing experience
- Combines the unique round brush head from Oral-B with gentle micro-vibrations for a fresh, clean mouthfeel and 100% healthier gums in one week
- Magnetic charger has lock-in-place stability and provides ~ a 3-HOUR QUICK CHARGE
- INTERACTIVE DISPLAY signals vital information: including brushing modes and head replacement reminder, greets you as you power up & gives you a smile for a job well done
- ARTIFICIAL INTELLIGENCE recognizes your brushing style and guides you to cover all your teeth, so you never miss a spot
- 5 SMART MODES to personalise your brushing: Daily Clean, Sensitive, Gum Care, Intense Clean, Whitening
- ENHANCED SMART PRESSURE SENSOR signals red, white or green to alert you whether you're brushing too hard, too softly or with just the right amount of pressure
- 1x Oral-B iO Series 7 Electric Toothbrush Black
- 1x Oral-B iO Series 7 Electric Toothbrush White
- 2x Oral-B iO Ultimate Clean Brush Head
- 1x Premium Travel Case
- 1x Magnetic Charger (2 pin UK plug)
- 1x Travel Brush Head Holder
- iO7 Bundle
- Oral-B
Oral-B iO7 - Black & White Electric Toothbrushes
RRP: £560.00
Save: £335.00
£225.00
In stock
Please note: Supplied with a U.K. 2 Pin Plug
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6 instalments of £37.50 with splitit Learn more
Delivery & Returns
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Oral-B is the #1 brand used and recommended by dentists worldwide*. Thanks to Oral-B, keeping your mouth healthy has never been easier. You'll feel the difference
Oral-B has gone above & beyond to create a brushing experience that's in a class of its own.
Beyond purely an advance in technology to incorporate world-class engineering - enabling the most thorough, gentle and quiet clean of your life. Beyond design to craft a genuine object of desire - creating a sleek look reserved for the most sought after technology.
Sure, when you go from a manual brush to power - it upgrades your clean. But when you go from electric brushing to iO it goes beyond the ordinary to become a truly extraordinary experience that you will see, hear and feel differently.
- Oral-B's BEST EVER CLEAN with REVOLUTIONARY MAGNETIC iO TECHNOLOGY for a professional clean feeling & gentle brushing experience
- Combines the unique round brush head from Oral-B with gentle micro-vibrations for a fresh, clean mouthfeel and 100% healthier gums in one week
- Magnetic charger has lock-in-place stability and provides ~ a 3-HOUR QUICK CHARGE
- INTERACTIVE DISPLAY signals vital information: including brushing modes and head replacement reminder, greets you as you power up & gives you a smile for a job well done
- ARTIFICIAL INTELLIGENCE recognizes your brushing style and guides you to cover all your teeth, so you never miss a spot
- 5 SMART MODES to personalise your brushing: Daily Clean, Sensitive, Gum Care, Intense Clean, Whitening
- ENHANCED SMART PRESSURE SENSOR signals red, white or green to alert you whether you're brushing too hard, too softly or with just the right amount of pressure
- 1x Oral-B iO Series 7 Electric Toothbrush Black
- 1x Oral-B iO Series 7 Electric Toothbrush White
- 2x Oral-B iO Ultimate Clean Brush Head
- 1x Premium Travel Case
- 1x Magnetic Charger (2 pin UK plug)
- 1x Travel Brush Head Holder
- iO7 Bundle
- Oral-B
Customer Reviews
Top Customer Reviews
Customer reviews are independent and do not represent the views of Oral-B.
6 out of 10
The brush feels substantial, well built has some nice features but after user I dry it off and put it on the shelf where liquid slowly drips out of the head leaving dried toothpaste on the shelf. It really annoys the other half.
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Excellent!
[This review was collected as part of a promotion] I am so happy with this toothbrush! It’s lighter than previous ones and a easier to grip, the brush head power leaves my teeth feeling amazingly clean like I’ve been to the dentist, the whitening setting really helps with whitening your teeth I’ve seen a difference already! The magnetic charging doc is easy to clean and simple to use and the travel case comes in handy as I travel a lot for work. All in all a really great product my other half now wants one for Christmas!
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Revolutionary piece of technology!
[This review was collected as part of a promotion] This new generation toothbrush is just incredible and you can see all the work oral b put into making this the success that it is, it looks stunning and the daily functions of clean are super handy specially if you want to change from day to day to the intense clean. My teeth feel super clean and my gums much more healthier since using this toothbrush, literally feels like a dentist clean every time you brush your teeth and the Bluetooth tracking artificial intelligence is just simply amazing!
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Excellent!
[This review was collected as part of a promotion] I love everything about this tooth brush it’s the best
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Excellent!
[This review was collected as part of a promotion] This electric toothbrush system is so superior that I can see and feel a significant difference. The round brush reaches all areas, so much easier to clean back teeth and behind my lower bottom teeth. I no longer feel plaque build up and teeth are definitely whiter. I must also admit that this brush does make my teeth feel smoother and cleaner than even my last Oral-B brush. I think it whirs faster, and a little bit quieter than my old model.
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Excellent!
[This review was collected as part of a promotion] I'm in love with my new morning routine, the design of the New Oral B is absolutely gorgeous,and the clean feeling and the whitening of my teeth has improved so much. I honestly don't have enough words to describe,if you're someone that loves a beautiful clean smile, and a tech addict this is for your, I love how I can control my toothbrush from my smartphone,it just couldn't get better than this .
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Great Product with New Technology
[This review was collected as part of a promotion] Honestly I had such high hopes and I was not disappointed. Last year I got braces and I am super careful with how I look after my teeth and this toothbrush offers everything I would look for including: Artificial Intelligence with 3D tracking, Digital display with timer, response and battery life, Coloured pressure sensor and an Interactive app which features daily coaching, award badges and personalised settings. My teeth are noticeably cleaner and whiter.
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Excellent!
[This review was collected as part of a promotion] Brilliant new generation toothbrush, smart enough, makes your teeth whiter and your gums healthier! I love the new tech side of this brush, when you read instructions and understand how to use it, everything is clear and easy! Brush pulsation is just right, not too much like other toothbrushes. I am very impressed and recommend it to my friends and family!
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Excellent!
[This review was collected as part of a promotion] Such an amazing product! Teeth look white, feel cleaner after only using for two weeks so far. The product itself is brilliant - easy to use. Love the different language options (my husband speaks Arabic and there isn’t many products that have this function. My child actually intrigued by the Product also - I have looked into a child version of it already.
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Excellent!
[This review was collected as part of a promotion] Love this toothbrush. It takes a bit getting used to as its bigger than my usual one but love that you can change the mood colours and record how often and how long you brush for. love the tech side of it!
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